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MY WORK / VISUAL DESIGN / COKE TEENS
GEN Z AF
Coke Teens is a content platform working with teen influencers, including Raye and Jack54HD, across Music, Gaming and Sport. It positions a Coca-Cola as a reward for life's micro-achievements and side-hustles.
The Instagram and Snapchat outputs are After Effects heavy and highly stylised with jump cuts, blunt edits and video error effects to create a distinct and thumb-stopping aesthetic.
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The message construct also allowed up and coming artists and content creators to be identified and have their work included in the platform; promoting them, promoting Coke.
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